UX
Kayla Heffernan
Why you need to observe your users

Sometimes it feels that UX Research has become synonymous with surveys. They’re cheap, easy & can reach large amounts of users. Sounds great, right? Wrong. Surveys are not enough

Why you need to observe your users
Kayla Heffernan
Four things I wish I knew earlier in my career ...

I took a pause and then answered four things I am sure they were not expecting. My tips are about how to improve the health and happiness of your work life.

Four things I wish I knew earlier in my career that I now know
SEEK, Portfolio, UX
Kayla Heffernan
Warping the space-time continuum with design

After just 0.1 second users start to perceive a delay if your app isn’t doing The Thing™ that they just told it to do. We needed to buy 8.5 seconds. We had to manipulate (percieved) time.

Warping the space-time continuum with design
Insertables
Kayla Heffernan
NFC & RFID Microchip FAQ’S

There are predictable questions I get asked over and over again when someone finds out what I research, and that I have 2 microchips inside my body. These same questions pop up on social media every time I appear on TV or in the news.

Some people refused to believe the reality of how these chips work, and there’s no point trying to change these minds; the “the Government is secretley tracking you with a microchip you received at birth, it’s all about the New World Order and they’ll switch you off if you don’t comply” crowd.

This post is not for them. This post answers the FAQs for people genuinely interested in learning about the technology and educating themselves on the reality.

NFC & RFID Microchip FAQ’S
SEEK, UX
Kayla Heffernan
Understanding how the SUPR-Q impacts the NPS

At SEEK we’ve been experimenting with the SUPR-Q. We first ran it as part of a usability test in face to face research (n=5) to trial, and then went full scale using an on site Hotjar poll (n=1,811) to get a more representative sample for our first benchmark.  The SUPR-Q (Standardized User Experience Percentile Rank Questionnaire) is an 8 item questionnaire developed by MeasuringU that is used to measure the quality of the user experience. What actually impacts users likelihood to recommend?

Understanding how the SUPR-Q impacts the NPS

International Women's Day

Guys as the new ‘um’

Gendered words can be, and are, damaging to some recipients (and effectively the deliverer). You’re probably not even aware of the fact that you’re alineting or demeaning your audience. I, and a lot of other women, have a visceral reaction to the term and it’s important you are aware of the impacts of choosing to using it. Let's talk about "guys". 

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