I am fortunate enough that I occasionally get to speak on panels, many with students. And because I’m a UXer through and through, I do a bit of research before the panel. Here’s what 8 designers wish they could tell their younger selves…
Are ghost buttons really as bad as they've been made out to be? Ghost buttons are often touted as low-affordance, and it’s true of many of the examples we see — buttons with poor contrast placed over images making them difficult to use and confounds A/B tests. We say we are comparing ghost buttons and ‘normal’ buttons but we are really testing accessible vs inaccessible buttons, high vs low contrast designs, high affordance vs low affordance designs (and it’s not a surprise that ghost buttons lose). What happens when we test an accessible ghost button against an accessible solid button?
We use colour as a signifier for people, places and things all the time. Probably more than you realise. About 8% of Australian males and 0.4% of females are colour blind. Like all people with ‘disabilities’, there are certain things colour blind people can’t do. Design can help make the world more accessible to ensure they can do everything those with ‘normal’ vision can. I explore ways to deign for colour blind users, which often improves the experience for everyone.
We’ve trained users with the five or seven point Likert scale survey questions, where the middle point means “neither likely nor unlikely”. Yet on the NPS a 5 does not mean "neither" it means the users is a detractor. Does the NPS tell us what users really mean?
gave a talk at UX Australia 2016 in Melbourne (August 25–26) . No one sets out to intentionally design a system that is hard to use for — or worse, excludes or discriminates against — some users. Designers are trying their best. You’re probably a good person, but a human nonetheless, therefore not perfect. Design can only be as good as the people who make it. Conversely, design is as flawed as the people who make it.
I had a few after-work drinks last Friday and caught an Uber home — this was always the plan, although I probably had one (or three) too many drinks on an empty stomach and was a little drunk (not part of the original intention). I lost my phone and this is a story of that UX.
In early web design we always used to talk about the "fold" - the part of the screen a user will see without scrolling down the page. Many think those who still consider the fold to be old school and outdated, but sometimes the fold still matters. If your website isn't the main goal you still need to consider the fold.